Alankaram Opens Its Hyderabad Showroom, Bringing Design-Forward Solid Wood Furniture to the City

At the Hyderabad showroom, India | January 2026 - India’s premium furniture market continues to evolve as homeowners, architects, and interior designers increasingly seek furniture that balances aesthetics, durability, and material authenticity. Responding to this growing demand, Alankaram, one of India’s leading solid wood furniture brands, has announced the opening of its first Hyderabad showroom at Road No. 3, Banjara Hills.

Spanning approximately 30,000 sq. ft. across three floors, the Hyderabad showroom marks a significant milestone in Alankaram’s national expansion strategy. The launch reinforces the brand’s commitment to creating immersive, design-led retail spaces that allow customers to experience solid wood furniture in thoughtfully curated environments.

Alankaram as a Design-Forward Brand Anchored in Craftsmanship

Founded in 2015, Alankaram has steadily established itself as a premium furniture brand known for its commitment to thoughtful design, superior craftsmanship, and material integrity. At a time when mass-produced furniture dominated the market, Alankaram differentiated itself by focusing on solid wood construction, proportion-driven design, and long-lasting quality.

What began as a 7,500 sq. ft. workshop with a small team of skilled artisans has today evolved into one of India’s most extensive operations in solid wood furniture manufacturing. The brand now operates from a state-of-the-art 200,000 sq. ft. manufacturing facility in Pithampur, enabling complete control over quality, processes, and innovation.

This ability to scale while preserving craftsmanship has been central to Alankaram’s growth.

From Design Studio to Alankaram’s Integrated Manufacturing Brand

Alankaram’s roots lie in an interior design studio, an origin that continues to shape the brand’s design sensibility. The transition into a full-fledged furniture manufacturing brand allowed Alankaram to take ownership of the entire journey - from concept and design development to production and final delivery.

This vertically integrated approach enables the brand to experiment with materials, finishes, and construction techniques while ensuring consistency across residential, commercial, and hospitality projects. By combining design thinking with manufacturing expertise, Alankaram delivers furniture that integrates seamlessly into real living environments.

Design Leadership and Strategic Vision of Alankaram

Alankaram is led by founders Anupriya Sahu and Dhwanit Parmar, whose complementary strengths have shaped the brand’s identity and long-term vision.

Anupriya Sahu, an architect and urban designer, brings a refined design sensibility that defines Alankaram’s visual language. Her approach balances timeless aesthetics with functional clarity, ensuring that every piece remains relevant beyond trends.

Dhwanit Parmar’s strategic and operational leadership has played a critical role in scaling the brand, strengthening manufacturing capabilities, and building enduring client relationships across India and globally. Together, they have positioned Alankaram as a trusted choice among homeowners, architects, and interior designers.

Alankaram’s Portfolio Balancing Aesthetics with Functionality

Today, Alankaram offers a portfolio of 5000+ furniture SKUs, with 1,000+ unique furniture pieces on display at the Hyderabad showroom across categories including living, dining, bedroom, and workspaces. The brand works extensively with solid teak, ash, oak, and beech wood, offering both natural and stained finishes.

Customization remains a defining feature of the brand. Furniture can be tailored across sizes, finishes, upholstery options, and configurations, allowing each piece to respond to the client’s space and lifestyle. This approach ensures that furniture not only looks refined but also performs effectively over time.

Sustainability as a Core Brand Ethos of Alankaram

Sustainability is deeply embedded in Alankaram’s design and manufacturing philosophy. The brand prioritizes ethically sourced solid wood, efficient production practices, and designs built for longevity rather than disposability.

By focusing on durability and timeless appeal, Alankaram promotes a more responsible consumption model - one that values craftsmanship, material honesty, and reduced waste. Every piece reflects a commitment to environmental responsibility without compromising on design or comfort.

Trusted by Global Corporations and Design Professionals

Alankaram’s ability to deliver at scale while maintaining uncompromising quality has earned it the trust of global corporations such as Microsoft, JPMC, and Google, as well as numerous architects and interior design studios across India.

The brand’s work spans residences, offices, hospitality spaces, and bespoke projects, reinforcing its reputation for reliability, attention to detail, and design excellence.

Alankaram’s International Recognition and Industry Acclaim

Alankaram has received notable recognition on global and national platforms. The brand was featured on the Dezeen Awards 2022 studio longlist, highlighting its design innovation and creative excellence.

Its work has also been showcased in leading International and Domestic  publications such as Designboom, Maison Objet & More, Archi Expo, Architecture+Design, Elle Decor, Hindustan Times, Times of India and the UK’s Interior Designer Magazine, strengthening its presence within the global design community.

Design Philosophy Built on Aesthetics, Utility, and Strength

At the core of Alankaram’s success lies a clear design philosophy grounded in three principles - aesthetics, utility, and strength.

This philosophy guides every design decision, ensuring furniture that is visually refined, functionally efficient, and structurally robust. The result is furniture that enhances everyday living while standing the test of time.

Alankaram’s Hyderabad Showroom as a New Design Destination

The Hyderabad showroom is envisioned as a large-format, multi-floor design destination that offers a retail experience rarely seen in furniture showrooms.

Showroom zoning includes:

First Floor - Teakwood Experience

Dedicated entirely to solid teakwood furniture that includes dining chairs, study chairs,table and many more,  featuring 14 immersive lifestyle zones covering living, dining, and bedroom settings layered with decor accessories.

Second Floor - Contemporary Mix

A blend of teakwood and ashwood furniture, showcasing stained and coloured finishes with strong contemporary appeal, enhanced by curated wall murals and decor installations.

Third Floor - Ready-to-Pick Collection

Designed for customers with immediate requirements, offering ready-to-pick furniture alongside made-to-order options.

Additional highlights include a dedicated upholstery selection area for customization and over 2,000 home decor accessories displayed across the showroom.

Leadership Perspective on Alankaram’s Hyderabad Expansion

“Hyderabad has emerged as one of India’s most design-aware and aspirational cities. With this new showroom, we wanted to create a space that reflects how people actually live - warm, refined, and thoughtfully designed. At Alankaram, we believe furniture should be an investment in quality and everyday comfort, and this showroom allows customers to experience that philosophy first-hand.”

- Ar. Anupriya Sahu, Founder and Chief Designer, Alankaram

What’s Next for Alankaram

The Hyderabad showroom marks Alankaram’s first presence in the city and one of its largest retail formats to date. As part of its strategic national growth, the brand continues to expand while remaining firmly rooted in craftsmanship, material authenticity, and design-led thinking.

With over 10 years of experience, a strong manufacturing base, and growing recognition across India and globally, Alankaram is well-positioned to shape the future of premium solid-wood furniture.

About Alankaram

Founded in 2015, Alankaram is a premium solid wood furniture brand known for its design-led approach, in-house manufacturing, and commitment to sustainability. Serving residential, commercial, and hospitality projects worldwide, Alankaram creates furniture that seamlessly blends beauty, functionality, and durability.