How to Get More Followers on Instagram

Social media platforms have revolutionized the concept of fame. Stardom is no longer reserved only for singers, actors, and other “traditional” celebrities. Now, with a smartphone, internet access, and a bit of luck, anyone can become famous.

However, if you want long-term success, you’ll need more than just luck. You’ll also need to put in the work every step of the way.

But what exactly does this work entail?

That’s what you’ll find out in this guide. Here’s how to get more followers on Instagram starting from scratch.

How to Get More Instagram Followers: Just Getting Started

If you have little to no followers, the road to internet fame might seem daunting. So much so that you might consider giving up before you even get started. But there’s no need to throw in the towel. With the right strategies, you can set your Instagram profile up for success from the get-go.

Turn Your Instagram Into a Business Account

This step is crucial for anyone serious about a career in social media. Transforming your Instagram profile into a Business account will unlock numerous options necessary for building a sizeable audience on the platform.

This step takes only a few clicks:

1. Go to the hamburger icon in the top-right corner of your Instagram profile.

2. Tap “Settings and privacy.”

3. Navigate to the “For professionals” section.

4. Press the “Account type and tools” button.

5. Select the “Switch to professional account” option.

6. Follow the on-screen instructions.

Optimize Your Instagram Account

Once your Instagram account is properly set up, you’ll want to optimize it for your target audience. This will make it easy for them to find you as you grow your Instagram following.

But what does Instagram optimization involve?

Here’s a quick rundown:

• Make your Instagram handle recognizable and reflective of your brand or personality.

• Craft a delightful yet actionable bio filled with relevant keywords.

• Make a series of highlights (and highlight covers) that accurately represent you or your business.

• Write compelling, keyword-filled captions for your Instagram posts.

Stick to a Regular Posting Schedule

Now that your Instagram account is set up and optimized, it’s time to focus on your posting strategy. Though this strategy will have a lot of little details to consider, it only has one basic pillar – consistency.

Your goal is to devise an Instagram posting schedule and stick to it no matter what. This means you must keep going even if you don’t see immediate results. Or better yet – especially if you don’t see immediate results!

Consistency is the only way to achieve long-term success and gradually grow your Instagram follower count.

Try out Instagram Advertising

If you aren’t exactly a fan of gradual growth, you can try something more drastic. Give your Instagram account exposure from the very beginning by strategically using Instagram ads. This means carefully choosing which posts to boost and who should see them. The latter refers to your target audience, who is most likely to interact with your posts and (hopefully) follow your account.

Use an Instagram Growth Tool

As great as Instagram ads are for boosting your Instagram account’s reach, they don’t always guarantee new followers. Sure, you’ll get lots of new likes, comments, and saves. Some of these people will also visit your profile and scroll through it, deciding whether to follow you or not. In other words, the number of people who actually hit the “Follow” button is just a fraction of all the people who will see your Instagram ad.

This isn’t the case when buying Instagram followers. This method gives you complete control over the number of followers you want to add to your profile. Best of all? These followers will join your Instagram account instantly, giving it a more professional look.

How to Get More Followers on Instagram: Gaining Momentum

As you start growing your Instagram following, you’ll get a better idea of what your audience likes. These valuable insights will help you attract more like-minded Instagram users and continue your path to social media fame. Here are some tips to help you out during this phase.

Focus on the Content Your Followers Like

By now, you should have a crystal clear idea of which content on your Instagram account works and which doesn’t (Thank you, Instagram analytics!). From there, it’s easy – just stick to what your followers want to see.

Now, this can mean a lot of things on Instagram. It might refer to a specific format (short-form videos vs. photos), style (narrated vs. text-only), or topic (travel vs. food). Whatever the case, prioritize creating content that aligns with your audience’s preferences. The result? More similar Instagram users will join in on the fun!

Collaborate With Other Instagram Users

As your Instagram account grows, it will become an attractive option for collaboration with similar users. Collaborations can help you (and the other creator) reach a wider audience and attract more followers. But there are some “rules” to follow if you want these collabs to be successful:

• Don’t just partner with anyone. The collab should make sense for your brand.

• Choose influencers with an active audience that brings in lots of engagement.

• Define goals and expectations for the collab beforehand to avoid any misunderstandings.

Apply for a Verification Badge

In the social media age, the blue tick next to your username is much more than just a badge. It’s a status symbol that also signifies authenticity and credibility.

Though, to be fair, the prestige of this badge slightly suffered with X’s (former Twitter) decision to introduce paid verification (which other social media platforms mimicked). Still, a verification badge is well worth it for anyone looking to establish themselves as a notable creator on Instagram.

So, here’s how to apply:

1. Tap the hamburger icon in the upper-right corner of your Instagram account.

2. Go to “Settings and privacy.”

3. Scroll to the “Request verification” option.

4. Follow the on-screen instructions.

If you want to take the (easier) paid verification route, here’s how to do it:

1. Press the menu icon in the top-right corner of your profile.

2. Select the “Meta Verified” option.

3. Follow the on-screen instructions.

With a blue badge next to your name, it will be significantly easier to gainlots of new Instagram followers eager to see what you bring to the table.