SpiceJet aims major retail business foray, to sell designer Rohit Bal’s collection

Major airline player SpiceJet plans to foray into the retail business in grand style by selling products designed by fashion designer Rohit Bal and Bollywood actress Sunny Leone's branded perfumes. 

The airline is set to merchandise a complete range of products ranging from tie, purse to shades through its subsidiary called Spice Style. 

Spice Style is part of SpiceJet Merchandise Pvt Ltd, the airline’s arm that is engaged in the business of consumer merchandise and goods that will include electronic items, readymade apparels, accessories etc.