Delhi smog: Sale of air-purifiers increases multi-fold as consumers resort to panic buying

As the National Capital Delhi faces drastic air pollution, the manufacturers of air purifiers are are witnessing unprecedented spike in sales as consumers resort to panic buying.

Companies like Xiaomi, Eureka Forbes, Blue Air, Panasonic India, Honeywell and Sharp said they have witnessed multi-fold jump in demand for air purifiers in the last couple of days.

However, the doctors believe there is not much data available to prove the efficiency of these air purifiers and masks against such alarming level of pollution.

AIIMS Director Randeep Guleria, who is also a renowned pulmonologist, said that N95 masks and air purifiers, whose sales have increased in the last few days, may not provide full-time protection and stressed on implementation of long- term measures to tackle the crisis.

Panasonic India Business Head Purifiers and SHA Syed Moonis Alvi said air purifiers are witnessing a remarkable increase in sales in Delhi-NCR.

"As North India contributes almost 80 per cent to the industry sales, the market will continue to be dominated by metros, with Delhi NCR being the main action place," he said.

Air quality in Delhi-NCR has been at the season's worst for the last couple of days as a combined effect of smoke from stubble burning and moisture turned the region into a "gas chamber" leaving people gasping.

The deadly smog has grasped the national capital and Delhiites are forced to breath poison which is causing serious health problems.