Ajay Devgn's Diwali release 'Shivaay', that is making headline for its action sequences not only because Karan Johar's 'Ae Dil Hai Mushkil' are set to release on the same day.
Ajay Devgn's 'Shivaay' will not only have a wide release in India, but will also open in 60 countries simultaneously.The competion has become more interesting as Cinema Owners and Exhibitors Association of India (COEAI) came to a definite conclusion that they will not be screening Fawad Khan starrer 'Ae Dil Hai Mushkil' in four states that was slated for a Diwali release.
Reportedly, the scale of the film attracted queries from not only traditional territories, but also from non-traditional markets across Europe, Latin and South America. The film, that also stars newbie Sayyeshaa, Polish actress Erika Kaar and British child artiste Abigail Eames, will release in countries like Germany, France, Italy, Austria, Switzerland, Denmark and Chile among others.
Shibasish Sarkar, from the corporate looking into the overseas distribution, says, "The scale, action, and the emotional story will appeal to the audience worldwide. Ajay and the international starcast have raised expectations. So, we made sure the film reaches audiences across the spectrum."
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