HBO has expressed its displeasure over US President Donald Trump’s usage of the slogan for its hit show “Game of Thrones”.
Trump on Friday tweeted a meme with the words, “Sanctions are coming - November 5”, written in text reminiscent of the “Game of Thrones”title font.
The meme’s slogan apparently resembled to “Game of Thrones” original catchphrase “Winter is Coming”.
Trump posted it to indicate that his administration will be reinstating all US sanctions on Iran which were removed under the 2015 nuclear deal.
In a brief statement, obtained by The Hollywood Reporter, HBO said it wants political parties to refrain from “misappropriating” the show’s slogan ahead of US midterm polls, to be held on November 6.
“We were not aware of this messaging and would prefer our trademark not be misappropriated for political purposes,” it said.
The studio had earlier responded to the meme with a tweet, saying, “How do you say trademark misuse in Dothraki?” referencing one of the languages in the show.
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Several stars of “Game of Thrones”, like Maisie Williams and Sophie Turner, also responded to the meme.
Williams, who plays Arya Stark, tweeted, “Not today”, while Turner, who portrays Sansa Stark, wrote, “Ew”.
The eighth and final season of “Game of Thrones” will air next year.