The makers of Salman Khan-starrer “Sultan” have launched a gaming app to promote their upcoming wrestling drama.
“Sultan: The Game” has been developed by 99Games in collaboration with Yash Raj Films (YRF). Salman took to Twitter to share the link of the game, making it easy for the fans to download it. “Sultan is not just a game, it’s a sport @SultanTheGame Download the game now,” he wrote sharing the link.
The film talks about the rise and fall of a Haryanvi wrestler Sultan Ali Khan. The Eid-release also stars Anushka Sharma in a pivotal role.
“We treat games as a massive opportunity to engage with cinemagoers as well as widen our audience base...,” said Manan Mehta, Vice-President of Marketing and Merchandise at Yash Raj Films.