News Nation Logo

Designer Optics: how they are changing the way people are buying prescription glasses?

Purchasing Anything Online Usually Requires A Leap Of Faith. It Pays Off To Buy From A Reputable Online Retailer Because You Won’t Get Ripped Off And You Don’t Have To Worry About The Product Not Arriving.

News Nation Bureau | Edited By : Radha Agrawal | Updated on: 22 Jan 2022, 09:54:25 PM

Glasses (Photo Credit: Designer Optics )

New Delhi :

Purchasing anything online usually requires a leap of faith. It pays off to buy from a reputable online retailer because you won’t get ripped off and you don’t have to worry about the product not arriving. However, there are certain things that have been perpetuated by assumptions regarding online purchasing or e-commerce, such as price differences, ease of convenience, and suitability. Designer Optics is here to lay all those concerns to rest and show why buying prescription glasses online is the future.

“Which is more convenient? Getting dressed up and ready to leave the house, commuting to the shop, and trying on numerous glasses that are available at the shop while a sales rep presses you on and offers their advice or suggestions, or shopping from the comfort of your own home with the ability to use a search function in order to find the designers, frame style, or even colour of your choice, all without anyone pressuring you into buying?” Aron Ekstein succinctly explains about how Designer Optics is far superior to making an in-store purchase, and he’s right. There aren’t any digital databases available in stores and there isn’t a way for customers to look at the complete range even if they spend hours at the store. Online shopping is better in this regard because there isn’t a need for a physical product, but a virtual representation which can come in the form of a video or photo. While some may argue that you can only tell whether a pair of glasses suit you when you put them on, technology begs to differ.

You can use a virtual mirror to see how the glasses will look on you. Following the pandemic, it’s a lot safer to try on glasses virtually, anyway. Plus, what about the reviews? When you buy glasses in a physical store, you hardly have the time to go through online reviews to see what other buyers have to say about the product. But when you purchase from Designer Optics, you have the option to scroll through buyer reviews right there on the page. Aside from that, you have all the information you could possibly need, and you won’t have to feel like you are a bother to the sales rep or depend on them to give you accurate information.

Another commonplace misconception is that buying glasses online is far more expensive than from a brick and mortar store. However, if you think about it, websites require close to nothing to set up and maintain when compared with a physical store which has to undergo renovations and monthly rent. Prices directly reflect the expenses that go into the whole process, from online marketing to staff training. E-commerce is largely automated and the risk of human error is much smaller, and you’re very unlikely to get a wrong order unless you made the mistake yourself. Designer Optics is bringing fashionable lenses to the forefront of the online marketplace by continuing to provide affordable and desirable ranges of eyewear.

For all the Latest India News, Download News Nation Android and iOS Mobile Apps.

First Published : 22 Jan 2022, 09:54:25 PM