Hindu organisations including Vishwa Hindu Parishad, Bajrang Dal and Durgavahini women's wing today began a 15-day awareness programme in the district against 'Love Jihad', the organisers said.
They took out a rally from the Sri Laxmi Narayana Temple here to mark the start of the programme.
Love Jihad is a term used by sections of Hindu activists to describe marriages between Hindu women and Muslim men, who they claim seek to propagate Islam.
The organisers said workers of the three outfits would visit colleges, work places and homes in the district to distribute pamphlets to create awareness on "Love Jihad".
Awareness programmes would be conducted in each ward, committees formed in parts of the coastal district and monthly meetings held to prevent young girls becoming 'Love Jihad' victims, they said.
VHP working president M B Puranik and Bajrang Dal convenor Sharan Pumpwell led the rally.
The issue of religious conversions figured in the "Dharma Sansad", a conclave of Hindu seers, mutt heads and VHP leaders on November 26 last year at Udupi.
RSS chief Mohan Bhagwat spoke about religious conversion and the need to reach out to those who are prone to it.