With over 67 million Youtube subscribers and counting, Felix Kjellberg aka PewDeiPie is no ordinary Youtuber. Starting out with an online video game, he still retains the title of the most famous gamer and has also spread his fame-tentacles to roasting and memes.
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So, how did this Swedish online star who choose to drop out of college and once sold hot dogs managed to reach the top of the online world. Here are some of the reasons as to how he conquered the vast online world of YouTube:
Content Variety
He might have started out as a gamer and still is, but that doesn’t stop PewDiePie from bouncing away from this niche. Felix aka PewDiePie knows just how to capture the widespread demographic by incorporating a variety of podcasts, reading comments, playing Indie games, playing fan-made games, filming collaboration videos with his girlfriend/youtubers, vlogs, and much more. Even when he's filming a video game series, he continues to mix it up with different forms of entertainment. His content is always current, relatively short with a strong hilariousness game.
YouTube’s Video gaming community rise
Only gamers will know the thrill of being in the other world. And, it is not a surprise that after music, gaming is the second most popular type of content on YouTube. In fact, PewDiePie's channel rise can somehow to the streaming explosion with the rise of Twitch. And this rise is only on the path to rising more as video games are constantly getting a huge boost from virtual reality grasping people who weren’t even interested in video games in the first place. This rise so to say has also helped Felix in one way while in the other him playing the many relevant, popular games like "The Last of Us" and "Uncharted 4"is all adding to his growth status.
Video Upload Consistency
Millions and millions of videos are uploaded every day by content creators but not many can maintain a consistency like PewDie does. He interacts, connects with the YouTube audience and is always making sure that even the most trivial of his YouTube life is updated. Like most gaming channels he uploads twice a day, but… he's been doing this for six years now. Now that’s dedication.
The Comedy
Love him or hate him, you can deny his take on comedy. From taking on the current trending memes and roasting them, his comedy is what really sold his content. Gaming is intense, you need to be full on serious. As such, it is amazing as to how he can still play games and be hilariously shocking and connected with his gamer audience. He is loud, outrageous but it's his style that has made him interesting to a lot of people and still continues to draw millions to his channel every day.
Interacting with the YouTube Community
The YouTube world can be bizarre. The audience are easily captured by doing things like reading mean comments, discussing controversial topics, digital trends meaning the more accessible you are, the more likely you'll capture new audiences. And though these pieces can be serious PewDiePie continues to have fun with his fan base through off-beat humor and sarcasm, showing his fans that he cares about them and the platform he's a part of.
Clickbaits and Thumbnails
In YouTube the Thumbnails are the cheery to the topping. And PewDie’s thumbails have undoubtedly the most interesting. They are part clickbait, part creative and it's what draws new viewers. While some might be outrageous to the clickbaits, there is no deny of appreciation at how much time he puts into those self-create thumbnails. PewDiePie's success has been unbelievable because he has always been smart enough to acknowledge the online change and throw caution to the wind.