OnMobile partners Tata Teleservices for caller ring back tone

OnMobile Global Limited today said it has signed an agreement with Tata Teleservices, making it the exclusive Caller Ring Back Tone partner (CRBT) for the company.

OnMobile will centrally manage Tata's content management systems across the Code Division Multiple Access (CDMA) and Global System for Mobile Communications (GSM).

This deal will enable Tata Teleservices to improve operational efficiency, reduce turnaround time and provide a superior user experience to all its subscribers, the company said in a statement.

"Our proven proficiency in large-scale global deployments and world class IT standards for proactive monitoring through our Global Network Operations Center (GNOC) are key differentiators that helped us win this deal," OnMobile Global Chief Commercial Officer Sanjay Bhambri said in a statement.