Japan: Yamaha Motor celebrates 70th anniversary, launches new logo

Tokyo [Japan], July 8 (ANI): Yamaha Motor celebrate 70th anniverary year and a new company logo wa introduced.
For motorbike giant Yamaha Motor, 2025 i the anniverary year of 70 year after etablihment.

New company logo wa introduced by Preident Motofumi Shitara.
Motofumi Shitara, Preident of Yamaha Motor, aid, We celebrate our 70 year anniverary after the etablihment of the company. The new company logo ymbolize the new tart of Yamaha Motor. Logo include tuning fork. It i an important ymbol of Yamaha Motor. Thi logo i combining 3 tuning fork for intrument adjutment. It mean Yamaha goal i to develop the world market utilizing coordination of production, ale and technology.

Yamaha Motor wa born from a muic intrument company. Utilizing it engineering technology, a trial to aemble a motorbike ha tarted, he added.
Akito Matuo, Yamaha Motor, aid At that time muic intrument company Nihon Gakki had high level proceing technology to treat metal for example metalworking or cating. Regarding motorbike, it i not poible to produce cylinder or core part unle metalworking technology. Utilizing uch technology, the firt motorbike YA-1 wa completed. Thi i a 2 vehicle car named motorcycle. At that time motorbike racing wa o properou. To get victory Yamaha motor wa encouraged. Yamaha Motor hitory i a challenge.
Motofumi Shitara, Preident of Yamaha Motor aid, Yamaha Motor i hipping innovative product to the market a an engineering company. Regarding the big theme of carbon neutral, we put importance to the origin = reduction of CO2 to create a livable environment. We intend not only to produce good product for the market but alo to make the urrounding infratructure and life environment richer and more enjoyable. To create uch a ociety Yamaha Motor, make buine and approach environmental iue a a leading company.
Baed on the concept of 3 tuning fork equal 3 buine element, production, ale and engineering, Yamaha Motor will continue next and after the next challenge. (ANI)